Straight answers on how local search actually works: the map pack, reviews, Google Business Profile, and whether AI assistants name your business. No hype, no jargon, and a free audit whenever you want to see where you stand.
These guides explain how Canadian local businesses show up when customers search: in Google’s map pack, in reviews, and in answers from assistants like ChatGPT. Each one gives you plain-language steps you can act on yourself, and a free audit whenever you want to see exactly where your business stands today.
More customers ask ChatGPT before picking a local business, and many read Google’s AI Overviews. Here’s what decides whether you get named, and what to do.
Read the guideChecked your ranking from the office and it looked fine? Google personalizes local results by location, so one check hides where you actually show up.
Read the guideThe Google map pack is the three businesses pinned above local results. Here are the three factors that decide who gets in, and the ones you can change.
Read the guideLocal SEO for Canadian dental practices, in plain language: how your Google Business Profile, patient reviews, and website decide whether new patients find you.
Read the guideLocal SEO for Canadian plumbers and HVAC companies, in plain language: how your Google Business Profile, reviews, and service-area pages win the call.
Read the guideLocal SEO for Canadian real estate agents, in plain language: how your Google Business Profile, reviews, and neighbourhood presence bring in buyers and sellers.
Read the guideYour Google Business Profile vanished from Maps. Here is what usually triggers a suspension, how the appeal works, and what to fix before you file it.
Read the guideA Google Business Profile checklist ordered by what moves your map ranking, starting with categories and service area rather than photo counts and posts.
Read the guideHow to ask for Google reviews without breaking Google’s rules, why review gating backfires, and how to reply to the good ones and the bad ones.
Read the guideYour website ranks but the phone stays quiet. Google shows two separate sets of local results, decided by different things. Here is how they differ.
Read the guideWhat Canadian agencies charge for local SEO, why the range is so wide, what belongs in a retainer, and how to tell a fair quote from an expensive one.
Read the guideFree audit: about two minutes, no credit card.